Asidua

Management Team

Asidua Limited was formed in 2002. Today, the company employs over 120 people across 3 office locations and has achieved recognition as an Employer of Choice and as a Deloitte Technology Fast 50 company. The company's senior management team comprises the following company directors:

Dr Steve Brankin
Chief Executive Officer
Steve Brankin has been CEO of Asidua since the company was formed in 2002, and has led the company in strategic client and partner engagements with some of the largest well known global corporations including Fujitsu, BT, Deloitte and Capita as well as with less well known niche providers of technology including Wintegra, Virtual Access and Latens. Steve’s previous roles were Product Engineering Director for Fujitsu Telecommunications Europe Ltd, and Operational Support Systems Architect for BT. Steve is a Board Member of Momentum - The Northern Ireland ICT Federation.

 

Angela Canavan
Chief Operations Officer
Angela Canavan has direct responsibility for the company's operations, as well as primary responsibility for operational excellence for all services delivered by the company. Immediately prior to this role, Angela worked for Fujitsu for over 2 years in a senior management role. During this time, Angela was instrumental in the development and validation of Fujitsu Network Management portfolio for Fujitsu North America. During the 1990s, Angela worked for BT as an OSS End to End Solution Designer, where she gained extensive experience of Solution Design activities and, in particular, BT's Operational Support System Infrastructure. Prior to working for BT, Angela worked with Kainos Software Limited and Standard Life Assurance as a software developer and consultant within the Retail and Finance sectors.

 

Eddie Millsopp
Chief Technology Officer and Head of Device Services
As Asidua's CTO, Eddie's primary responsibility is to set out the technical strategy for the company, for both consultancy projects and product development. Eddie is a strong advocate of the use of UML; he has been instrumental in ensuring that all our projects - ranging from J2EE based business process management applications to low level embedded solutions - use UML to define requirements, design and to provide the framework for development and validation. Eddie's previous roles include delivering leading edge telecommunication systems for Fujitsu Telecommunications and Operational Support Systems (OSS) design for BT.

 

Dr John Flynn
Head of Business Services
John leads Asidua’s Business Services Division, which provides end-to-end design and application and data integration capabilities to both the private and public sectors. Prior to Asidua, John spent two years with Fujitsu Telecommunications Europe Limited (FTEL). In this role he was influential in the development of simulation tools used in the validation of Fujitsu North America (FNC) Network Management portfolio. Before joining Fujitsu, John spent 13 years working for BT, where he had design and development roles in projects covering a wide range of areas including network management, billing and Intelligent Networks. John is a non-executive director of Virtual Access (Ireland) Limited.

 

Bob McClean
Sales & Marketing Director
Bob McClean heads up the Sales and Marketing function for Asidua and has done so since joining the company in early 2004. Prior to this move, Bob ran the Applications Hosting Division of EsatBT. An engineering graduate of Queen's University Belfast, Bob has held positions as Commercial Director of the Wolfe Group, operating in Dublin, London and Barcelona and European Partner and Territory Manager of LSE listed TeleCity.

 

 

Linda McMahon
Group Finance Director
Linda McMahon heads up the finance function for Asidua and has done so since joining the company in 2003.  An accounting graduate from the University of Ulster Jordanstown, Linda trained with Mazars Dublin in corporate audit for many years, including several industry secondments.  During Linda’s career she has held various positions including corporate services manager within the Northern Ireland public sector, project & VAT accountant within the charity sector and senior treasury & SPC accountant within the treasury banking sector.  Linda has also delivered core modules of the University of Ulster’s BSc Accounting degree, through the Southern Regional College, over the last 5 years on a part-time basis.  Linda is an associate of the Institute of Chartered Accountants in Ireland.

 

Dr Steve Sheppard
Managing Director, Asidua (GB) Limited
Steve Sheppard is Managing Director of Asidua (GB) Ltd, an Asidua subsidiary company located in Solihull, near Birmingham. Steve initially provided engineering management consultancy to Asidua, prior to taking on the challenge of driving Asidua's business development in England, Scotland and Wales. Before joining Asidua, Steve spent 10 years with Fujitsu Telecommunications Europe Ltd (FTEL), first as a software developer and then progressing up to Engineering Director for the Copper Multi-Service Access Node (MSAN) product division. Steve was highly influential in the successful design, implementation and delivery of FTEL produced DSLAMs and MSANs to the European Access Network Market. Prior to FTEL, Steve worked for LogicaCMG. He has a PhD in Neural Networks & Expert Systems from Warwick University.

 

Enda Reynolds
Managing Director, Asidua (Ireland) Limited
Enda Reynolds is Managing Director of Asidua (Ireland) Ltd, an Asidua subsidiary company located in Dublin, Ireland. Enda has many years experience in the successful delivery of large-scale enterprise and system integration projects for the telecoms and software industries: he has worked in a variety of development roles - most recently as "solution architect", focusing on service-orientated architecture (SOA) and its practical translation in customer projects. Enda has a technical background in all aspects of the project life-cycle: from systems analysis and business process engineering, to business and technologies design and development. Prior to joining Asidua, Enda worked for Fujitsu Telecommunications Europe Limited (FTEL) and was there responsible for the design and development of a Distributed Network Element Management System for Fujitsu North America. Enda graduated from the University of Ulster with a first-class honours desgree in BSc Computer Science with a Diploma in Industry Studies.